Dear Customer! Please know that to get your ad released on a specific date; you have to ensure that the ad is booked at least 2-3 days in advance to the final day of release. You may start your booking through the Obituary Ad Rates page for TOI and explore various ad rates and discount packages for all your favored edition of the newspaper here. If you’re looking for ad rates that are specifically for Hyderabad edition, you may take a look at the TOI Hyderabad Ad Rates page for that matter.

As you have already skipped the deadline, you can again try to book the ad next week. But try to book the ad at least 2-3 days prior to the final day of ad release in newspaper.