If you intend to book a matrimonial ad in Hindustan Times, then you need to visit the HT Matrimonial Ad Rates page. From here you can choose the preferred location pr package, then compose your ad finally confirm the dates and make the payment for the same or not.

You must know that since matrimonial ads are published only on Sundays, you need to book your ad at least by Thursday so that you can get your ad released on time. So try and book your matrimonial ads 2-3 days in advance.