Siasat Daily – Most Read Urdu Newspaper in Hyderabad
Siasat daily launched in 1948 by Mr.Abid Ali Khan is the sole Urdu newspaper in the South. Printed in Urdu it reaches out to Muslims scattered across Andhra Pradesh. The newspaper started out with a modest circulation. However it has managed to become the most read Urdu newspaper of the country.
Reasons for Popularity:
Siasat Daily has always been a newspaper for the people. This is best reflected from it on going social welfare activities meant to improve the lives in and around Hyderabad, SiasatDaily is one newspaper that addresses all current issues local and national much to the delight of its regular readers. The editorial column and discussion on political and economic affairs is the highlight of this Urdu news daily.
Growth of advertising in The Siasat Daily:
The Siasat Daily reaches out to vast number of readers in the city of Hyderabad. The average readership of the newspaper in this region is close to 40,000 readers. Therefore it is soon becoming a hit with advertisers in Andhra Pradesh.
Siasat Daily mainly competes with other regional newspaper in Hyderabad like Eenadu and Sakshi. However since it is the only Urdu newspaper nothing other newspapers fail to affect its readership.