Nava Bharat – 6th Highest Circulated Newspaper in India
Nava Bharat, founded in 1937 by Late Shri. Ramgopal Maheshwariji is recognized to be the 6th most read newspaper in India. Published in Hindi, the newspaper has a huge readership in the Hindi speaking regions of the country.
Reasons for Popularity:
Nava Bharat is circulated simultaneously in cities like Bhopal, Gwalior, Nagpur, Raipur, Mumbai, Indore, Nasik, Pune. Therefore Nava Bharat has an unbeatable stronghold on readers settled in Central India. Hindi newspaper readers religiously follow the national and political discussions and analysis printed in this newspaper. It also has a sister publication called Central Chronicle which is printed in English.
Growth of advertising in Nava Bharat:
Nava Bharat reaches out to thousands of Hindi reading communities all across the country. Currently the daily readership of Nava Bharat lies at almost 45 lakhs. Therefore advertisers from all over the country like t cash in on the newspaper’s popularity by booking ads in Nava Bharat.
Competitors:
Nai Dunia is the biggest competitor of Nava Bharat since both these Hindi newspapers have some editions in common. Other regional newspapers like Dainik Jagran and Amar Ujala also offer some contest in terms of readership.